Introduction

A new power has originated at the top of the healthcare pyramid: telemedicine. This recent movement shortens the bottom-up care process, allowing treatment to occur at the top, exactly where it originated by patients through remote consultations, diagnostic services, and even follow-up care. In an increasingly busy society, where the swift prevalence of communications technology indebtedness has effectively leveled the physical boundaries of the world, it’s now far easier and more common to make a phone call or send a text message than it is to schedule an in-person visit to meet someone face-to-face, often with another person sitting in a middleman’s office. The act of calling in brings things down to the physical level. Telemedicine capitalizes on these events, putting the care back at the peak of the pyramid, on the same level as it started. Now, patients can receive remote care without the burdensome costs of time and transportation associated with a physical visit. Telemedicine capitalizes on the ease and speed of dispersed communications. The obvious benefit of telemedicine is the timeliness of the care it provides: without the time and hassle, patients are more likely to receive it.
Access to care is known to influence health outcomes significantly. Apart from enhanced health outcomes, when care is accessible, patients have positive experiences. Custom telemedicine platforms improve patient access to care because access barriers are better addressed with solutions tailored to serve the needs of specific populations of patients while also promoting user experience and integration into existing health infrastructure and healthcare services, among other possibilities. This blog highlights the advantages of custom telemedicine platforms in improving patient access to services by highlighting some enhanced key areas. It also emphasizes the elements helpful in designing custom telemedicine platforms to enhance patient access to healthcare services.

Understanding custom telemedicine platforms

From coordinating dozens and even hundreds of patients for intake and sifting through stacks of symptom-based figures to providing customized care, these custom telemedicine platforms are tailored, rich software solutions designed to empower patients and providers to interact over secure video calls, messaging, and other digital tools. These are beyond the typical ‘one size fits all’ telemedicine software currently on the market. They are standard applications for medical professionals to connect with patients over video and audio calls. Ders knowledge of a healthcare organization’s workflow, specialization, type of patients, and demographics, these fully-fledged custom telemedicine platforms at our disposal are a time-saving and efficient tool.
Because custom telemedicine platforms can be built to harness the functionalities of HIPAA-compliant electronic health records (EHR), practice management, and other clinical systems, they can be built to work in an existing and complex healthcare environment rather than forcing healthcare providers to adapt to a one-size-fits-all solution. Custom platforms can also harness the power of unique features, such as multilingual support, specialized scheduling, appointment forms, and targeted patient education. In an era in which healthcare organizations are required to demonstrate improvements in patient engagement, satisfaction, and access to care, bespoke solutions – extending these values to telemedicine – will represent a clear differentiator versus off-the-shelf systems.

Enhancing accessibility

One specific contribution of custom telemedicine platforms to the healthcare ecosystem is to break down regional or geographic barriers that inhibit patients from having timely access to medical care. For people living far away from or in medically underserved areas, along with those in remote or rural areas with limited healthcare resources and specialists nearby, virtual consultations can bring the healthcare provider to the patient’s doorstep, empowering them to seek their medical advice and prevent needing to drive long hours before seeking treatment. These individuals can stay home and receive medical advice, treatment, and follow-ups as needed.
Furthermore, with unlimited access to custom telemedicine platforms, patients have 24/7 access to healthcare providers and specialists. The availability around the clock makes it easier for patients to receive medical care on their own terms. They can consult with providers at midnight after waking up from a stomach bug instead of waiting to call during business hours. Or they can schedule an appointment to see a dermatologist during their lunch break over a video call. The convenience of telemedicine platforms empowers patients to take control of their healthcare needs. Therefore, this type of access increases patient engagement and promotes a proactive approach to health management.

Tailored user experience

User-friendliness also affects patient engagement with the interface – the degree to which patients can use the telemedicine intervention. A poorly designed platform can impede patients’ use of the system and make the experience less straightforward and confusing (ultimately steering patients away from the system by negatively impacting their satisfaction and utilization rates). Specially designed telemedicine platforms can include intuitive navigation building blocks, instructions, and task flow that cater to the users’ tech-savviness, fostering higher engagement among patients and making them more likely to use the system as needed.
Further customization improves user experience and can enhance the user journey for different patient populations. For example, making the platform available in multilingual versions can help non-native speakers access their healthcare and adapt the dashboard to their liking for patient groups that need personalization. Consistent visual design to simplify navigation or step-by-step guides with buttons giving fast access to key functionality, such as appointment scheduling or prescription refills, can all enhance usability.

Integration with existing healthcare systems

Linking telemedicine platforms to electronic health records (EHRs) and practice management systems can substantially improve healthcare delivery. Joining these disparate systems allows for seeing a patient’s medical history, medications, and past treatments alongside the video conferencing call. This eliminates the time spent manually moving the information from one system to another, speeds up workflow, and aids in clinical decision-making by having the solution in front of you as you decide how to proceed.
Above all, integration is a mechanism to enable the continuity of care. With patients having a unified system, barriers are removed, and relevant patient information is easily accessible to all providers in their care team. For patients with chronic conditions or who receive care from multiple specialties, access to timely information is critical in ensuring proper coordination of care and a successful and smooth patient experience. Moreover, integrated systems can facilitate the implementation of the follow-up care required by many patients. Whether it’s through automatically scheduling appointments, sending reminders, or delivering, they can easily be ‘met where they are’ to ensure optimal engagement and satisfaction. Integrating telemedicine platforms into existing systems has far-reaching advantages. Practically, centralization ensures that access to virtual care exists for anyone who registers with the system, wherever they live, and their insurance situation.

Improved communication channels

Improved communication channels are a major pillar of custom telemedicine platforms, featuring secure messaging, video consults, and remote follow-ups. These features afford better, faster interactions between patients and physicians. Secure messaging means patients can directly message their physician with questions and concerns, getting responses quickly without scheduling an in-person visit. For example, if a patient has new symptoms or questions about medications or their treatment regimen, secure messaging allows them to communicate with their physician seamlessly. Video consults also allow patients to interact with their physicians in a ‘face-to-face’ manner. Video can better assist a physician in assessing a patient or making a diagnosis visually, helping foster a personal and comfortable patient-physician relationship.
For many patients, this element alone is critical to building and maintaining a strong patient-physician relationship. Moreover, these powerful communication channels amplify the relationships between patients and providers by increasing providers’ time and attention. Empathetic physicians showing face time via real-time interactions affirm their commitment to patient care and responsiveness. This further bolsters their shared relationship and establishes a more committed and satisfied patient base with higher satisfaction ratings and more follow-up appointments. An added advantage of virtual follow-ups is continuity of care, which empowers providers to monitor patients for recovery or treatment adjustments and enables a more engaged patient who feels supported. Addressing patient queries and concerns preemptively enhances patient satisfaction and fortifies patient participation, as health is ultimately driven by patient empowerment.

Cost-effectiveness for patients and providers

The administrative burden of scheduling and maintaining a telemedicine or air medicine encounter is lower for patients and providers alike. Since patients don’t need to incur the additional costs of attending in person (gas, parking, public transit), they can also save valuable time on travel. And if they’re working, they may not even need to take time off sick. Additionally, many patients interacting with the healthcare system from home become more accessible. This benefit applies to many rural, surrounding areas and other underserved groups who could usually travel to medical facilities but often find it challenging to attend regular appointments. Air medical programs deliver critical care to the doorsteps of patients in remote communities. New technologies will broaden our ability to provide services at the patient’s bedside. If the services are easy to access, patients are more likely to seek follow-up care and medical attention. This can only improve health outcomes.
In the context of a custom telemedicine platform, providers can see substantial financial gains by improving operational efficiencies. More consultations can be delivered in a shorter amount of time. Providers can also run a more efficient office by reducing the costs of maintaining physical office space. Patients could be more likely to attend an appointment with telemedicine. No-show rates tend to be lower for appointments done via telemedicine because there is minimal travel time, and the appointment can occur in the comfort of a patient’s home. Administrative tasks such as scheduling and billing can be streamlined using a custom-built platform, reducing administrative burden for staff members so they can better focus on the patient themselves rather than purely operational tasks. Increasing operational efficiencies can help providers serve more people while not increasing costs. This makes providers more sustainable and potentially healthier from a financial standpoint.

Future trends in telemedicine

Emerging technologies such as artificial intelligence (AI) and virtual reality (VR) are catalyzing the emergence of enhanced telemedicine platforms. AI can automate administrative tasks of telemedicine, analyze patient data to make tailored care recommendations, and even assist the diagnostic process considerably. For instance, machine learning algorithms can predict patient’s needs based on historical data to enable proactive healthcare provision. In conjunction with AI, VR will disrupt patient interactions and revolutionize telemedicine by using immersive environments for therapy sessions and remotely observed medical procedures, training simulations, and examinations via avatars. Hence, custom telemedicine solutions will increasingly leverage these technologies to improve healthcare provision by providing patients with immersive experiences and unparalleled content delivery. It will ultimately enable more people in more places to benefit from healthcare.
In the future, the most sophisticated custom-built telemedicine platforms will become even more sophisticated in facilitating access and the continuum of patient care. Data-gathering in collaboration with more advanced health monitors and electronic wearables will share patient information in real-time, allowing providers to monitor patients at home and adjust a treatment plan if needed. A new way of world – a hybrid world – of care will likely be part of a new normal. Physicians will likely see newly defined hybrid care pathways of in-person visits, remote video visits, and other digital communications with patients based on their needs. Post-pandemic telemedicine is here to stay. It has worked for both patients and providers in a crisis. As healthcare organizations pivot to a new, more digitally first norm, more services will be provided virtually, with telemedicine leading the way, expanding access, enhancing outcomes, and bringing a new resiliency to healthcare.

Conclusion

In conclusion, custom telemedicine is greatly transforming healthcare. Patients get more actively involved in healthcare management by reducing travel times associated with seeking medical attention, personalizing user experience, and interfacing with existing systems. Besides the communication channels created, these telemedical solutions also save costs for patients and providers alike, thus creating a more efficient healthcare system. As the need for quality healthcare continuously rises, demand for this platform will also increase. This means that custom telemedicine will play a growing strategic role in healthcare delivery to ensure that quality care is accessible to everyone despite their circumstances and location.